On June 14-18, 2022, the first of three incoming missions to Poland for entrepreneurs and journalists planned as part of the Polish Fashion industry promotion program was organized. It was attended by entrepreneurs from Albania, Serbia and Ukraine, as well as journalists representing the Ukrainian media.
The purpose of incoming missions is to create conditions for direct contact between foreign contractors and Polish entrepreneurs, which will lead to establishing economic cooperation. The participation of journalists is aimed at providing information promoting the Polish fashion industry in the represented media.
The program of the event provided the opportunity to establish valuable business contacts and conduct direct B2B meetings.
Mission participants visited the headquarters of three Polish companies: Elements Wear in Warsaw, You by Tokarska in Olsztyn and Gem Amber in Gdańsk. They were also provided with a meeting at the Innovation Incubator of the Warsaw University of Technology, during which they could get to know the modern infrastructural and substantive facilities supporting the development of entrepreneurship and innovation of Polish start-ups.
The main point of the mission program was participation in the outdoor Fashion Market Square fair, which took place in Sopot on June 16-19, 2022. During this event, foreign contractors got acquainted with the wide range of Polish companies, appreciating Polish design and the quality of the presented products.
During their stay in Poland, foreign guests also had the opportunity to discover the most interesting tourist attractions in the visited cities, get to know Polish culture and history.